Brand:, an online pet supply, is committed to providing fresh and quality products for
animals, while giving back to animals in need. 
Problem: People want purebred dogs because they’re popular in the media. However, they aren’t aware of the negative aspects of buying dogs from pet stores, online and irresponsible breeders.
Insight: People don’t realize how beautiful mixed breeds can be and the positive impacts of adopting dogs.

FIT Senior Show Competition 
Best of Bronze Award
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